: 2021 saw increased cross-border investments, such as the establishment of funds to foster collaboration between Taiwanese and Korean producers for Mandarin-language content. Digital Platforms and Fan Engagement
Southeast Asian markets, particularly Thailand and the Philippines, emerged as powerful content exporters. Thai dramas, specifically in the romantic and thriller genres, gained viral momentum across East Asia and Latin America, establishing a blueprint for low-budget, high-engagement content production. : 2021 saw increased cross-border investments, such as
From the unmatched surge of Korean unscripted and scripted dramas to the expanding footprint of Chinese, Thai, and Southeast Asian programming, . : 2021 saw increased cross-border investments