Legally, India still does not have a dedicated Deepfake Law . However, in late 2023, the IT Ministry amended Rule 3(1)(b) of the IT Rules, 2021, making it mandatory for platforms to remove deepfake content within 72 hours of a report.
The year 2021 was a turning point for artificial intelligence and image-morphing technology in India. Malicious websites and social media pages frequently used advanced editing software to superimpose Sneha's face onto explicit or misleading photos and videos. Search queries on platforms like Pinterest and adult forums skyrocketed as internet users actively hunted for or sought to debunk these malicious fabrications. 2. Anatomy of Celebrity Impersonation fake tamil actress sneha 2021
In November 2021, Sneha—whose real name is Suhasini Rajaram Naidu—and her husband, actor Prasanna, invested ₹25 lakh into a private cement company Times of India . They did so following a recommendation from a family friend Times of India. Legally, India still does not have a dedicated Deepfake Law