The abbreviation FKK stands for Freikörperkultur , a German social movement that advocates for nudity in a non-sexual context, often in nature or at designated beaches. It is a legitimate lifestyle choice involving health and social equality. Azov Films exploited this concept to market its content as "naturist" or "family-oriented," hoping to lend it an air of legitimacy. As one description notes, the company offered "a wide selection of family oriented videos featuring the naturist life". The presence of this term in the keyword is a direct link to that marketing strategy.