Viral trends of this nature rarely happen by accident. They are driven by a specific combination of user behavior and platform design. The Mechanics of Engagement
The act of making disruptive, sexualized moaning sounds in class or public is not entirely new, but its transformation into a "viral challenge" has increased its visibility. Viral trends of this nature rarely happen by accident
The discourse surrounding the viral video is deeply fragmented, reflecting the diverse ways different internet subcultures react to controversial media. Viral trends of this nature rarely happen by accident